Since March, local kids have been the stars of the latest campaign for Arnold Palmer Hospital for Children. Push created the “Meet Our Kids” campaign, which featured user-generated content from proud parents and families in Central Florida.
Orlando residents with children who were born or treated at Arnold Palmer Hospital or Winnie Palmer Hospital for Women & Babies were asked to submit photos and videos of their kids. Push developed print ads, billboards, TV spots and more to show Central Florida the impact that the hospitals have had on an entire generation of youngsters.
The campaign truly comes to life in its television spots, the latest of which began airing last week. If you haven’t already, we would like to invite you to Meet Our Kids.
:30 TV Spot “Greatness”
:30 TV Spot “Amazing”