Push.

Since March, local kids have been the stars of the latest campaign for Arnold Palmer Hospital for Children. Push created the “Meet Our Kids” campaign, which featured user-generated content from proud parents and families in Central Florida.

Orlando residents with children who were born or treated at Arnold Palmer Hospital or Winnie Palmer Hospital for Women & Babies were asked to submit photos and videos of their kids. Push developed print ads, billboards, TV spots and more to show Central Florida the impact that the hospitals have had on an entire generation of youngsters.

The campaign truly comes to life in its television spots, the latest of which began airing last week. If you haven’t already, we would like to invite you to Meet Our Kids.

Here at Push, we like coffee. We really like free coffee. And we love free coffee that involves a mobile app, a social experiment and a little bit of human kindness.

Mobile app consultant Jonathan Stark from Providence, Rhode Island came up with a simple, yet groundbreaking, idea to test the concept of karma. He posted his Starbucks mobile application code on the Internet and invited everyone to get a free cup of coffee — on him. Or better yet, give a friend or a complete stranger a free cup of coffee. Stark nonchalantly throws out the idea of the general public adding money to the card as well, similar to the “take a penny, leave a penny” mindset.

The social experiment didn’t take long to catch people’s attention. “Jonathan’s card,” that began with a $30 balance, will skyrocket to more than $100 and drop all the way to zero in a matter of minutes. A live updated balance of Jonathan’s card can be tracked via Twitter (@jonathanscard) and Facebook, so java lovers know how much is available for spending before using the card.

This test of human generosity has had pretty impressive results, with the card rarely staying at zero for more than a few minutes.

For further info on how to get a free cup of coffee on Jonathan, click here.