Can’t Forget Mom

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The 2012 Olympics is quickly approaching and that means an influx of commercials dedicated to the spirit of the games and the athletes that compete in the month-long event.

With commercials for past Olympics often highlighting the struggles and adversities athletes overcame to reach, what is for most, the culmination of their athletic careers, this year’s ads seem to focus on the support systems behind the scenes. Not the coaches and trainers, but rather the people who were there from the very beginning —the moms.

Proctor & Gamble is leader of these emotional commercials that don’t just tug, but yank on our heartstrings. Click to watch an extended TV spot from Proctor & Gamble titled “Best Job.”

Shades of the Future

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With summer just starting, social media feeds are bound to be filled with pictures of sunny vacations. And most of them will probably be filtered by Instagram.

A recent concept by German designer Markus Gerke would allow Instagram fanatics to take pictures that turn out exactly as they see them, and look pretty awesome while doing it. His design for a pair of sunglasses, called ‘Instaglasses,” has a built-in 5-megapixel camera with Wi-Fi capability so the wearer can instantly upload what they see to their Instagram account.

The design for the glasses also includes changeable filters built into the lenses, allowing users to view exactly what their picture will look like before they take it. If Instagram makes the design of these glasses a reality, we will literally be able to capture a moment just as we envision it.

For further info about the Instaglasses design concept, click here.

Facebook and GM: A Second Chance at True Love

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Everyone knows that getting back together with your ex is always such a good idea, so after a fairly short breakup it’s surprising to see that GM and Facebook are picking up where they left off in an attempt to reignite their old relationship.

Last May, just days before Facebook’s historic opening as a public company (stock market opening), GM pulled all of its paid advertising from Facebook, viewing it as an ineffective medium. But less than two months later, executives from both Facebook and GM were spotted in France—where else would you go to mend a broken romance?—discussing ways to patch up their relationship.

Rumors suggest that GM is waiting for more information regarding Facebook’s effectiveness at reaching target consumers, but most experts agree that a deal will be reached fairly soon.

Will Facebook & GM’s relationship rebound stand the test of time or are they doomed to yet another failed attempt at exes getting back together? For more details, check out this article.