A recent Push marketing campaign developed for the International Cricket Council (ICC) World Twenty20 was honored with a Gold Award in the Event Marketing category last week at the 2010 International Sports Management Awards. The campaign won top honors alongside some of the world’s most prestigious sporting events such as the Olympics, FIFA World Cup, Wimbledon and Sony Ericsson WTA Tour.
Push congratulates its client, the Orlando/Orange County Convention & Visitors Bureau, on winning three top Flagler Awards at this year’s Florida Governor’s Conference. The awards were for the Orlando Makes Me Smile tourism campaign and included:
- Most Creative PR Campaign — 67 Days of Smiles
- Best Out-of-Home Campaign — Toronto Union Station Takeover
- Best of Show, $1 million+ Campaigns — Toronto Union Station Takeover
Arnold Palmer Hospital has stayed true to it’s newest campaign, developed by Push, “Great Hospital, Better Kids.” The hospital was ranked 30th for heart and heart surgery and 28th for orthopedics in the 2010 U.S. News & World Report on America’s Best Children’s Hospitals.
Competing against agencies from throughout Florida and the Caribbean, Push recently won 13 Gold District ADDYs, which, along with a selection of its 13 Silver District ADDY wins, will move on to the national level of the competition in June. Campaign creative for Push clients Smokey Bones Bar & Fire Grill and Tijuana Flats dominated with five Gold ADDY wins each. In addition, Push won two of the ADDY’s Charlie Awards, recognizing Push’s direct marketing and newspaper advertisements as the best in their categories.
Being that the Florida Public Relations Association is the oldest public relations organization in the United States, it was an exceptional honor to be recognized by the FPRA Orlando Chapter. Push was fortunate enough to receive the only Image Award in the PR: Promotional/Marketing category. The Smokey Bones Web Host Program tallied up the majority of points for the most competitive category in the entire competition. Congratulations to the PR Team and everyone at Push who provided a helping hand.