Push develops website
Since its humble beginnings in the late 1800s, Asbury Park, New Jersey has been the cat’s pajamas, the bee’s knees and most certainly as fine as cream gravy, to quote the vernacular of the time. In the 1970s and 1980s, it was the launching pad for some of America’s top rock bands, including Bruce Sprinsteen and Bon Jovi. But just like the scent of aerosol hair spray fades, so did the allure of Asbury Park and its famed boardwalk. Today Madison Marquette is working hard to rekindle the public's love affair with the Jersey Shore by redeveloping the famous boardwalk and bringing the charm back to Asbury Park.
Push, in collaboration with Hydra Studio, is pleased to be a part of these changes with the design and development of a new website. TheAsburyParkBoardwalk.com was designed to visually showcase the rock ‘n’ roll history of Asbury Park, while offering resources for ongoing Asbury Park news and events. The website utilizes a hybrid of Flash, HTML and PHP environments to create a searchable, dynamic platform that can be bookmarked and networked throughout the Web. The site has a modern rock ‘n’ roll theme combined with the many historical visuals associated with Asbury Park and its influence on American music and seaside lifestyles.