PUSH blogs | Push CCO Provides Viral Advertising Insight

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	Push CCO Provides Viral Advertising Insight
Press	Push Chief Creative Officer and Partner Chris Robb was quoted recently in the Orlando Business Journal regarding his thoughts on viral advertising. Per Chris, “This stuff can really work, but you usually need to do something outrageous. Only about one in 100 of these efforts ever takes off. It’s the same idea behind a Superbowl ad: You want to create something everybody’s talking about the next morning.” Click here to view the story. At Push we've had quite a few successes using viral advertising to promote our clients - from placing 100 mannequins at the side of a busy Atlanta road, to inspiring an entire community to enjoy the sport of cricket.




Push Forest Young The FWA Group94 Design Observer Hydra Studio MIT Advertising Lab Ernie Schenk Fresh Creation Chris Robb Mark Unger Commarts

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