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3 Ways Integrated Media Can Increase Retail Visits

In today’s rapidly evolving marketing landscape, a successful campaign requires a strategic and integrated approach to media planning. Integrated media planning involves carefully considering various media platforms to reach your target audience effectively. By crafting a cohesive and consistent brand experience across multiple channels, you can maximize your reach and drive tangible results. This blog...

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Tourism Marketing Predictions for 2023-2024

It’s 2023 and travel is finally taking off again. Today, digital travel sales have bounced back to pre-pandemic levels. They’re even expected to hit $833 billion in 2025. Besides the obvious reasons travel sales have gained their turbo-charged momentum, market shifts, tech advancements and changing attitudes can take some credit for moving the needle far,...

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How to Make Your Retail Brand Stand Out in 2023

In 2023, you should be thinking of ways to improve consumer experiences both in stores and online. Today’s customers are willing to spend more to receive an upgraded shopping experience, so you’ll need to make sure your customer experience is seamless in the real world and digitally. With the advancing technology in retail settings, the...

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Using SMS Marketing to Get Return Customers to a Retail Shop

Despite recent events sky rocketing the success of retail SMS marketing, text strategy has steadily grown in the last decade. From time pressing promos to lapsing coupons, retail SMS marketing campaigns have proven to be a more effective marketing channel than email campaigns. You’re able to send short, to-the-point, high priority messages straight to the...

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5 Lessons From Successful University Marketing Campaigns

Colleges and universities looking to stay relevant with today’s potential students are presented with a unique challenge to create and share content that entertains and inspires. And, as new student enrollment continues to decline  year over year it’s becoming increasingly important to implement marketing strategies that have a proven track record. So, here are 5...

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