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5 Lessons From Successful University Marketing Campaigns

Colleges and universities looking to stay relevant with today’s potential students are presented with a unique challenge to create and share content that entertains and inspires. And, as new student enrollment continues to decline  year over year it’s becoming increasingly important to implement marketing strategies that have a proven track record. So, here are 5...

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Marketing team setting up Google Business Profile

7 Ways To Bring More Customers With a Google Business Profile Listing

Updated: 11/15/2023 When it comes to search, Google is the undisputed heavyweight champ of the world, getting an average of 40,000 search queries per second or roughly a whopping 3.5 billion searches a day. This makes Google an incredibly powerful tool for businesses to gain brand awareness, improve website traffic, acquire new leads and more. ...

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Parent and kid eating dessert

Bringing Diners Back To Your Tables

As diner confidence continues to grow across the country, it is imperative that restaurants turn their focus to recreating the wonderful benefits only an authentic dine-in experience can offer. Diners are hungry for restaurants with safe, approachable, and efficient operations. So here are a few ways you can get their attention and gain their trust...

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African American woman smiling with a lunch sandwich in her hand at a restaurant.

The Diner Spending Surge

With  half of all US adults fully vaccinated as of June 2021, the restaurant industry is seeing encouraging signs that customers are ready to spend their money on the  meaningful culinary experiences  they’ve missed over the last year. In fact, according to a  MasterCard  press release, spending at US restaurants is even up from pre-pandemic...

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African American woman scrolling through social media while in her work from home office

Six Ways to Succeed with Community Management

Even though social media algorithms are constantly changing, the overall purpose of social has remained the same—to make connections and share your authentic self, as a person or as a brand. Planning, creating and sharing content is a large piece of social media development, but community management is just as important. It helps to foster...

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Caucasian woman wearing a mask and holding the door of her store open ready to welcome visitors back once again.

Is 100% Capacity Right for Your Restaurant?

As states begin to loosen COVID-19 restrictions, some restaurants are cautiously considering the same move. In Florida, which allowed restaurants to return to total capacity in September 2020, several chain owners reported a bump in sales. However, according to OpenTable, statewide restaurant reservations remain 20% lower than last year. So while local restrictions ease, the...

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Bearded caucasian male pointing up to a graphic logo of the letter P

5 Photoshop Tips for Beginners to 
Not Look So…Beginnerish

By Jim Brothers, Studio Manager, Push. Have you been playing around getting comfortable in Photoshop and you’re ready to up your game? Maybe even make some cheddar on the side doing freelance graphic design? Forget Fiverr—here are five things to know in Adobe Photoshop CC that will set you apart from the amateurs. Set up...