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Category: <span>Marketing Communications</span>

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Media strategy infographic

3 Ways Integrated Media Can Increase Retail Visits

In today’s rapidly evolving marketing landscape, a successful campaign requires a strategic and integrated approach to media planning. Integrated media planning involves carefully considering various media platforms to reach your target audience effectively. By crafting a cohesive and consistent brand experience across multiple channels, you can maximize your reach and drive tangible results. This blog...

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Nursing having conversation at an urgent care

Urgent Care Branding Tips For 2023

When it comes to urgent cares and medical assistant facilities, marketing may not seem like it should be a top priority. However, marketing is essential to ensuring financial success of the clinic, thus keeping your doors open to provide care for others in need. Some urgent care marketing strategies should include brick-and-mortar-business, out-of-home tactics, digital...

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College students with one degree making a marketing plan

How To Plan a Marketing Campaign for a Single Degree Program at a University

Most universities offer an impressive array of services, programs and resources for students. And while that’s a great benefit to students, sometimes the messaging can feel too broad, unfocused or even overwhelming. That’s why honing in on a single degree program that your university excels in can be a successful marketing strategy. Here are several...

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College students walking on campus

3 Ways Small Universities Can Grow in 2022

Small universities provide students with a great environment to foster lifelong relationships, broaden their worldview, hone their craft and prepare them for the next step in their lives. But over the past few years, it’s been harder for these institutions to provide this experience for their students due to the COVID-19 pandemic. Like everyone else,...

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