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Category: <span>Retail</span>

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Media strategy infographic

3 Ways Integrated Media Can Increase Retail Visits

In today’s rapidly evolving marketing landscape, a successful campaign requires a strategic and integrated approach to media planning. Integrated media planning involves carefully considering various media platforms to reach your target audience effectively. By crafting a cohesive and consistent brand experience across multiple channels, you can maximize your reach and drive tangible results. This blog...

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Business owner on laptop

How to Make Your Retail Brand Stand Out in 2023

In 2023, you should be thinking of ways to improve consumer experiences both in stores and online. Today’s customers are willing to spend more to receive an upgraded shopping experience, so you’ll need to make sure your customer experience is seamless in the real world and digitally. With the advancing technology in retail settings, the...

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Using SMS Marketing to Get Return Customers to a Retail Shop

Despite recent events sky rocketing the success of retail SMS marketing, text strategy has steadily grown in the last decade. From time pressing promos to lapsing coupons, retail SMS marketing campaigns have proven to be a more effective marketing channel than email campaigns. You’re able to send short, to-the-point, high priority messages straight to the...

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Millennial shopping in a retail store

Bringing Customers Back to your Store — Gen X vs Millennials

With different life experiences, it’s no surprise that each generation has it’s own unique set of shopping habits. So when the majority of spending power comes from two different generations, it’s important to tailor your marketing efforts to each group. Here, we’ll look at the differences in communicating with Gen-Xers and Millennials, especially when using...